Page 19 - STM-2014-10-EN
P. 19
T H e Sp ani S h H arle M O rche S tra album in September 2014. So far path of trial and tribulation. that doesn’t sound sublime but rather like a logical step. After tough bargaining with the label of there Grammy winning Oscar Hernández is the leader album ‘Que Viva La Tradition’ of this 13-piece all-star salsa big Oscar Hernández had to face the band. Not only did he perform with fact that he won’t fnd a label to Tito Puente and Celia Cruz but he fnance the recordings. Right - a also worked as musical director 2-time Grammy winner and 4-time for Paul Simon and Rubén Blades Grammy nominee doesn’t fnd and wrote the well-known theme a label which bankrolls the next song of HBO’s ‘Sex in the City’. album. Thus Oscar Hernández had to decide to go crowd funding for their 5th album, to preserve SHO’s musical quality and turned to ArtistShare®. Nowadays many artists are forced Being a world-renowned pianist to choose this way of fnancing a and producer, one might think the new album as the everythingfor- labels would give him a heartily free-mentality of the people welcome when proposing a new listening or using the music recording, but the production of reduces the income of professional their ffth album turned out to be a musicians and labels tremendous-